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Electing FDR: The New Deal Campaign of 1932

Page history last edited by Mr. Hengsterman 4 years, 2 months ago


Electing FDR: The New Deal Campaign of 1932 

With the landmark election of Franklin Delano Roosevelt in 1932, decades of Republican ascendancy gave way to a half century of Democratic dominance. It was nothing less than a major political realignment, as the direction of federal policy shifted from conservative to liberal and liberalism itself was redefined in the process.




The Election of 1932

The United States presidential election of 1932 took place as the effects of the 1929 Wall Street Crash and the Great Depression were being felt intensely across the country.  President Herbert Hoover's popularity was falling as voters felt he was unable to reverse the economic collapse, or deal with prohibition.



President Hoover’s response “Associationalism and  Limited Intervention”


“Economic depression cannot be cured by legislative action or executive statements. Economic wounds must be healed by the action of the cells of the economic body – the producers and consumers themselves.  Recovery can be speeded and its effects aided by cooperative action.  That cooperation requires that every individual should maintain faith and courage. Everyone should be self-reliant. Each and every one of us should search for methods or improving our business or service. The vast majority whose income is not affective should not hoard out of fear, but should pursue their normal living and recreations. Each should seek to assist neighbors who may be less fortunate. Each industry should assist its own employees. Each community and each state should assume its full responsibility for organization and relief of distress with that distress with that sturdiness and independence that built a great nation”  


Adapted from Hoover’s  message to Congress, December 1, 1930






What does 25 percent Unemployment look like?  



Who is Franklin Roosevelt



The Election of 1932 Fast Forward to 9:51 minutes 











Cartoon: Fdr, 1932 Poster by Granger


Franklin Roosevelt used what he called Hoover's failure to deal with these problems as a platform for his own election, promising reform in his policy called the New Deal.


Key Elections in US History
























Election of 1932 Incubator










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